To be a successful small business owner, your brand's offerings need to be well-positioned.
To do so, half of your attention should be used on narrowing down the best types of customers for your business.
Thinking about how to uniquely stand out in a crowded marketplace — while keeping your overhead low — is where the other half is spent.
When it comes to small business development, what's important?
Some key areas to focus on include:
Identifying types of customers and market segments that will fuel sustainable, long-term growth.
Examining all potential avenues for expansion (e.g. referral systems, new locations, new customer types, focusing on a niche, diversifying your offerings).
Networking with similar types of businesses.
Consistently learning from your customers and buying patterns, without burning yourself out from market research.
Let's help you intelligently (and sustainably) market your business efforts.
willu is a hashtag messaging service that connects you directly to your customers.
With a willu hashtag, you can:
"Share an unforgettable first impression that's crafted with attention to detail in the forefront. Instantly impress your customers with your style of business."
"Interact to understand what your customers think. Receive honest feedback and tweak your approaches accordingly. Develop your business strategies in the comfort of a private willu channel."
"Build your brand by rewarding the most loyal among them. A little resourceful appreciation can result in significant word-of-mouth growth and huge ROI."
And it's free to reserve your business' version of #TheLocalStore or #TheSmithGroup.
#message with purpose to engage newcomers and sustainably retain your business' loyal following.
Reserve a willu hashtag.
All it costs is $1 a day per hashtag